What's all this about tigers? Well, it all started when our Humble research people found out how to put a tiger in Enco Extra gasoline. Of course, being conservative, they call it the New Power-Formula.... but, between you and me, it's a tiger. And we've caged him up in the Enco Extra pump at your Enco dealers, who of course will be very happy to uncage him on request. Just give him the word, "Fill 'er up with Enco Extra," and presto! There's a tiger in your tank! So stop at the Enco Extra pump tomorrow and take home a tiger. We've got him caged up right here at the Enco sign of Happy Motoring!
